Intellectual Property Protection

In our Ideas2Market workshops we dedicate a chunk of time to discussing intellectual property protection – what is it, what kind of strategy you need, what it will cost, and so on.  It’s a popular topic; one which many people have briefly thought about but few have taken the time to really understand.

Even if you make a strategic decision not to formally protect your intellectual property, it’s still a decision that needs to be given serious thought.  If you think you don’t need to know anything about intellectual property protection in your industry, you’re wrong – intellectual property can exist in absolutely any industry at all.

To find out a bit more about intellectual property, you can visit the AIC website and read the information provided there:

Or, you can chat to our friends at Shelston IP, who can help you decide on the best IP strategy for your business.

A really interesting case study about intellectual property protection in the fashion industry can be found on the 2Threads website. It’s well worth a read!


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