Search Engine Optimisation for Small Businesses

Search Engine Optimisation (SEO) refers to the way you can design your website and it’s content to result in a higher ranking in a google search. It is a complicated art, but worthwhile when you consider how many people use Google as their first source when attempting to locate a business, product or service.

The good news is that as a small business starting out, there are plenty of things you can do to improve your search engine ranking, and you don’t need an IT degree to give it a go. The AIC has an excellent fact sheet outlining ‘8 steps to SEO Success’ – if you would like a copy simply email and we’ll post one out for free.

In addition there is also a good article on why SEO is important displayed on Start-Up Smart, a relatively new website with plenty of interesting articles for entrepreneurs. You can view that article here: 


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