Common Inventors Myths #3

There are a range of myths associated with taking an invention from the idea stage to commercialisation. We have been exploring the top 3 myths, with some commentary on the reality from Andrew Fern at the Australian Institute for Commercialisation. This is the third.

Myth #3: “I have a provisional patent (or patent application) and I want to sell my intellectual property.”

Andrew says: “Firstly, with a provisional patent (or even a patent in application phase) you do not yet have any rights granted. A provisional is a registration of a date of your invention and the international version of this is a PCT.  We often are asked by people who want to sell their ideas and provisional patents (and applications) how they go about this.  The bad news is, you are probably almost as likely to be struck by lightning.  Relying on something this rare is a risky strategy.”

“Ok, I am going to register a ‘worldwide patent’.”

“No, you’re not … because there is not such thing. Possibly the least understood area of taking an idea to market is registration of intellectual property.  Firstly, there is no such thing as a worldwide patent.  It’s ultimately on a country by country basis, although you can register the date of your invention across multiple countries at once.  This is a provisional patent in Australia.  At some point though, each country must be applied for separately and each patent office will deal with it separately.  There is some leverage in Europe due to treaties, but ultimately even there each country must be paid separately if a patent is granted.  The European patent office does not include all of Europe.”

“Once I have my patent, nobody can produce this product.”

“This is true in theory, but many things can happen.  Firstly, someone could challenge your patent even after you have had it granted in a particular country.  Secondly, someone could just start producing the product and you would be forced to stop them via a case the courts. In the US, this can run into millions of dollars for a patent case.  Third, someone could sue you for infringement.  Same result, millions in court costs. Or, a large company could work out a way to produce your product without infringing you, in which case you have no recourse.”

“It will cost about $20,000 for a worldwide patent.”

“No, it will cost about that for a PCT which is a worldwide provisional and you will then need to deal with each country individually at a cost of $20,000 per country over a period of years. Patenting is a very expensive road to go down and should not be started unless you are clear about your costs.  Speak with your patent attorney about all the costs and time associated with patenting.

Be absolutely certain you want to go down the patenting path. A very common issue we see is that once patenting is commenced, you are locked into pre-defined timeframes according to the rules in various countries and also rules of the world body (WIPO) if you go down the PCT path. These pre-determined time frames mean that your costs keep coming in, even when the company is in limbo on the product side due to a lack of capital. Patent bills tend to be in the thousands, even small ones, due to the cost of having an IP lawyer administer your case. If you stop the process, your patent will lapse which could result in loss of your intellectual property position if it is already disclosed. Considering when to start patenting is important, and something you should discuss as part of your overall IP strategy with your IP lawyer.”

If you would like to chat to Andrew or others at the Australian Institute for Commercialisation about your invention, contact us at education@ausicom.com .

Common Inventors Myths #2

There are a range of myths associated with taking an invention from the idea stage to commercialisation. We are exploring the top 3 myths over the next few days, with some commentary on the reality from Andrew Fern at the Australian Institute for Commercialisation.

Myth #2: “I have $X, 000 which is enough to get to market.”

Andrew says: “Even the absolutely simplest device with a single part will cost between $50,000-$100,000 to make ready for mass production.

Again, by way of example, one company we are dealing with built their original proof of concept for around $25,000. It was quite a complex mechanical device and the proof of concept worked, although not reliably. Design for manufacture engineering quotes averaged $2m.

It is easy to underestimate how much it costs to go through this stage. A proof of concept is very rarely a final design ready for customers. Consider issues such as compliance with legislation and standards, support, customer documentation, warranties, product insurance and supply chain issues when thinking about whether or not your product is ready to go to market.”

Time to start saving!

Myth #3 will be about patents.

Common Inventors Myths #1

There are a range of myths associated with taking an invention from the idea stage to commercialisation. We will explore the top 3 myths over the next few days, with some commentary on the reality from Andrew Fern at the Australian Institute for Commercialisation.

Myth #1: “My product will go from idea to market in a year or two.”

Andrew says: “This is almost always a myth. Usually it will take a long time to get to market. Five to ten years in most cases. You will need a lot of patience.

As an example, we have a company that we are currently dealing with where the idea was first thought of in 1992, a proof of concept was finally built in 2004 and it looks like going to market in 2011. Being constantly capital constrained means time frames will out of your control a lot of the time.”

Better to be aware of this and plan accordingly than to rely on unrealistic hopes!

Myth #2 will be about cost… stay tuned.